Serta iComfort Blue 100 Mattress Review 2018: Price, Coupon Code, Performance, and More

serta icomfort 100 mattress review

Quick Take: The Serta iComfort Blue 100 mattress is a hybrid memory foam mattress that comes in medium firm. Many sleepers describe this on the firmer side so it’s great for back and stomach sleepers equally. This is a mid-priced mattress option, so if you’re on a budget you might want to look for a Serta iComfort Blue 100 mattress coupon code. Overall, this Serta iComfort Blue 100 mattress review will let you know all of the strengths and weaknesses of this mattress so you can determine whether or not it’s right for you.


  • Trusted brand name
  • Made of high quality memory foams
  • Excellent motion transfer isolation
  • Every mattress comes with a 120-night sleep trial



  • May not offer the feel of a true memory foam mattress as its made of multiple types of foam
  • Might be considered too firm for side sleepers


Most people already know the name Serta. It’s a staple in big box mattress stores, but you can now buy them from online retailers, as well. The Serta iComfort Blue 100 mattress is part of the iComfort memory foam collection that Serta started in 2017. The iComfort Blue 100 is the only mattress in this particular line that comes in every standard mattress size from Twin to California King. You can learn more about dimensions and pricing later in this Serta iComfort Blue 100 mattress review.

Described by Serta as “gentle firm” this mattress does offer a gentle cradle but tends to be more firm than plush. It also has cooling gel memory foam in the layers, which helps if you have trouble with sleeping hot. The best thing about this mattress might just be the risk-free trial. Unlike the days when you went into a store and sat on a mattress for 10 minutes before buying it, Serta allows you to set up the iComfort Blue 100 mattress in your home and sleep on it for four months risk-free. If it’s not for you, they will give you your money back!

If you choose to buy the Serta iComfort Blue 100 mattress online, you’ll find that you receive free shipping. When the mattress arrives, it will not be compressed in a box like many mattresses bought online. Instead, it ships fully expanded and in plastic. Setup is as easy as removing the plastic and placing the mattress where you’d like it to be.


Serta iComfort Blue 100 Mattress Cost and Mattress Models

Pricing is on par with similar memory foam models

If pricing is a major concern for you, the Serta iComfort Blue 100 mattress might not be for you. While it’s comparable to many mattresses like it in terms of cost, it certainly isn’t a budget mattress. The Serta iComfort series varies in price, but this is the least expensive memory foam mattress in the bunch. With that in mind, the Serta iComfort Blue 100 mattress cost is more middle of the road. It will ultimately be the best choice for someone that has a little bit more money to spend, but who still wants to make a cost-conscious purchase.

Size Dimensions Price
Twin 38” x 74.5” $659
Twin XL 38” x 79.5” $749
Full 53” x 74.5” $919
Queen 60” x 79.5” $1,099
King 76” x 79.5” $1,599
California King 72” x 83.5” $1,599


Check out our coupons page for additional deals and savings opportunities!


Composition: How it’s Made

A medium firm mattress made of hybrid memory foam

serta icomfort 100 composition

The Serta iComfort Blue 100 model is a hybrid mattress that is made of multiple types of foam. At a total of 9.75” thick, it may be just a bit on the thin side if you have a heavier body type. The heavier you are, the more your body will sink and it’s likely to feel like you’re pressed against the support layer, which is extremely firm.

As far as the overall construction of the mattress, beyond the thickness you’ll have:

  • ¾” TempActiv Gel memory foam layer
  • 2” EverCool Fuze memory foam layer
  • 1” Serta balanced support foam
  • 6” Serta ultimate edge foam core

If you sleep hot you should enjou the EverCool Fuze memory foam layer as it is made to remain cool to the touch while you’re sleeping. When combined with the Serta TempActiv gel foam layer, which draws heat from your body, you should remain a nice and cool temperature each evening.

As this is a memory foam mattress that also has gel foam, if you want a true memory foam feel this may not be the right fit for you. That said, the multiple foam layers will conform to your body like a memory foam mattress might, to provide a supportive feeling despite the firmness level.


How Comfortable is a Serta iComfort Blue 100 Mattress?

The Serta iComfort Blue 100 is on the firmer side of medium firm

The Serta iComfort Blue 100 mattress comes in one firmness setting. The Blue 100 is the most basic of memory foam mattresses in the iComfort line. It’s also one of the only mattresses that comes with just one firmness level as the others come in different comfort levels. Obviously, the firmness level is going to feel different depending on your weight, but it is best described as medium firm.

Firmness: The Serta iComfort Blue 100 mattress is firmer than it is softer. Despite being classified as a medium firm mattress, it’s on the firmer side and could easily be rated at about a 7.5-8 on a 10-scale. As a back sleeper I loved it. Thanks to the support I imagine it would work for stomach sleepers, as well. However, if you’re sleeping on your side you might find you don’t have enough cushion or softness here to be truly comfortable.

Sinkage: All mattresses provide a little bit of sinkage. The goal is to find one that offers some, but not too much. The iComfort Blue 100 mattress provides some give or sinkage, but not enough that makes the bed feel like it’s going to collapse. While the mattress is a little less responsive, the sinkage is more like a gentle hug as opposed to being trapped in quick sand.

Motion Transfer: If tossing and turning is an issue at night, with the Blue 100 you’ll never have to worry about feeling it. This makes it a great choice for couples because you won’t feel the movements of your partner if they toss or get up in the middle of the night.


“Mattress Magic”: Is the Serta iComfort Blue 100 Mattress a Good Bed for Sex?

The Serta iComfort has some ups and downs where sex is concerned

Memory foam, on the whole, can be not the best when sex is concerned because it’s less responsive than other mattress materials. However, the problem with the Serta iComfort mattress isn’t the responsiveness as much as it is the lack of bounce. As this mattress tends to be a little firmer than not, you won’t notice a lot of the bounce you might find in other models. While there is some give, and you’ll certainly feel the support, the overall mattress may end up feeling a bit too firm and a little too unresponsive where bounce back, or bouncing at all, is concerned. The Serta iComfort Blue 100 mattress is about what you’d expect where memory foam is concerned.


Serta iComfort Blue 100 Mattress Free Trial

Every mattress comes with a 120-night sleep trial to ensure your satisfaction!

No matter what mattress you choose, you might be worried that you’re going to get it in your bedroom and end up being unsatisfied with the purchase you’ve just made. Serta realizes that even the most seasoned shopper gets buyer’s remorse and they want to give you a chance to change your mind. When you purchase a Serta iComfort Blue 100 mattress you’ll be given a 4-month risk-free trial period. During these four months if you determine this isn’t the right mattress for you then you can return it. The hassle-free process will include someone picking up your mattress, so you don’t need to worry about it. Once your mattress has been picked up, you’ll get your money back!


Serta iComfort Blue 100 Mattress Coupon Code

Save some money with a Serta iComfort coupon code

If you’re on a budget, or worried about pricing, Serta iComfort mattresses also have promotions available to help make their mattresses more affordable. You should be able to find a Serta iComfort Blue 100 coupon code several times per year, especially around holidays and other special events. When you couple this with your risk-free trial offer, it’s clear that you have nothing to lose by trying the Serta iComfort Blue 100 mattress. If you’re in need of a coupon code, make sure to check our coupon page to find deals on the Serta iComfort series along with many other mattresses when they are available.


Serta iComfort Blue 100 Mattress Reviews: What are Others Saying?

The best thing you can do before buying a mattress is to read up on it as much as you can. Whether or not you get to try it in a store, you will learn more from what people who have been sleeping on it for months have to say. With that in mind, here are some of the other Serta iComfort Blue 100 mattress reviews from verified customers. Hopefully these reviews will help to determine if the Serta iComfort mattress is right for you!

“My husband and I decided to upgrade our mattress because I had been having lower back pains. I decided to go with something more firm to help with my pain. We tried the iComfort Blue touch 300 and it was too firm for my husband, so we swapped it for the 100 model. We are both very happy with our new mattress. It provides the firmness I need for my back and the comfort my husband needs when he wants to sleep on his stomach. We are both sleeping better and hope to have years of good sleep on our new bed!” – Jane H.

“I am glad I invested in this mattress, it’s very comfortable and I sleep like a baby (who doesn’t wake up at night). Highly recommend!” – Laura M.

“For the past year or so, I have been struggling with major back pain. After TWO WEEKS of sleeping on my Serta Blue 100 Gentle Firm mattress my back problems are now history. This mattress is the perfect combination of firmness and comfort. It seems to cradle all my sore areas and support me where I most need it. I tend to sleep hot and the cool feature makes a huge difference in my sleep hours. Very plush and comfortable. Firm, yet soft on top. Serta has been one of my favorite brands. They might be a little more expensive than others, but the quality is guaranteed. And, the customer support is very helpful too.” – Jenni


Conclusions: Who is the Serta iComfort Blue 100 Mattress Best Suited For?

A good option for someone that want a memory foam mattress a little on the firmer side


The Serta iComfort Blue 100 mattress is going to best serve sleepers that need a mattress that is on the firmer end. While there is definitely a soft give to the top layer, you will be able to feel the firm support that comes from the other layers of the mattress. You can also feel this in the edge support, which offers a little bit of room to sink without collapsing as many other memory foam mattresses might. As a back sleeper, I found the Serta iComfort Blue 100 to provide the amount of firmness I want to get a good night’s sleep. It isn’t going to be as cheap as a budget mattress, but with the right coupon code, the price is fair. You also have the freedom of knowing that you have a four-month risk free trial and a warranty if you decide to keep your mattress.


Pin It on Pinterest